Thomas De Monaco, a renowned creative director and photographer with over two decades of experience, has made a significant impact in the luxury and premium industries, collaborating with prestigious brands like Hermès, Dior, YSL, and Armani. His expertise extends beyond visual arts to the olfactory realm, where he has demonstrated a unique talent in perfume creation.
De Monaco's journey into perfumery began with the launch of his first fragrance, Raw Gold, in December 2020. This fragrance, developed over three years, was an instant success, resonating with collectors and connoisseurs alike. Limited to just 1,400 flacons, Raw Gold stood out as a testament to De Monaco's meticulous craftsmanship and artistic vision.
In 2022, De Monaco expanded his olfactory offerings with two new scents, Eau Coeur and Grand Beau, which were part of his second limited collection. These fragrances, known for their radiant and enduring qualities, were crafted to evoke a sense of positivity and triumph. De Monaco's approach to these scents was characterized by a combination of high-quality raw materials and contemporary molecules, resulting in perfumes that were both modern and timeless.
De Monaco's perfumes are created with a sense of immediacy, designed for the 'here and now'. His creations are produced in a historic building, constructed by Gustave Eiffel, embodying a heritage of artistic independence, emotional depth, and authenticity. These fragrances are not just olfactory experiences but are also a reflection of sustainable luxury.
His first scent, Raw Gold, is particularly noteworthy. Born from a stream of adolescent memories, this Eau de Parfum captivates the senses with its voluptuous and demanding character. It's a scent that evokes unbridled freedom, taking one on a journey of velvety seduction and subtle romanticism. Raw Gold stands as an unpolished, modern unisex fragrance, reminiscent of the spirit of the late 60s and early 70s.
Living between Paris and Zurich, Thomas De Monaco's work extends beyond the realm of perfumery. His unique conceptual approach and outstanding visuals have garnered him commissions from international cultural institutions and luxury brands, highlighting his versatility as a creative director, photographer, and artist. His work in the fragrance industry is a tribute to his multifaceted talents and his ability to transcend sensory boundaries.